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Data Analyst, BI Analyst, Marketing Analyst

Novi Sad
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Location:

Novi Sad

Birthday date:

21/12/1981

Experience level:

3-5 years

Education level:

Bachelor

Languages:

Russian: Native

English: B2

Serbian: A2

About

Insight-driven Analyst with a strong passion for transforming raw data into clear, actionable insights that drive strategic commercial or marketing decisions and business growth.
I have almost 3 years’ experience at healthcare industry. I am sole analyst who solve all data tasks, learn company to make data driven decisions and use Power BI for preparing reports.
I have developed from scratch more then 10 dashboards which answer specific, high-priority business questions.
Have a long experience at social projects which gave me such skills as effective collaboration with cross-functional teams and adaptivity to changing circumstances.

Work experience

Data/Marketing Analyst

HC “Artgen Biotech” (PJSC «Genetico») – medical genetics

July 2023 - March 2026

Sole analyst collaborating cross-functionally with marketing, tech support, sales, product managers, and executive leadership.
• Developed sales analytics reports to guide investment in cost-effective business directions, demonstrating strong analytical and critical thinking skills.
• Applied ABCXYZ client segmentation to optimize B2B relationship strategies.
• My analytical report allowed management to pay attention on work shortcoming at client’s department and introduce a motivation system.
• Implemented end-to-end analytics system, reducing advertising costs by 30%.
• Built dynamic dashboards for ad channel and SMM performance, increasing ROI by 25%.
• Collaborated cross-functionally with marketing, sales, product, and executive teams to translate data insights into actionable business recommendations.
• Ability to communicate complex data insights clearly to non-technical stakeholders, facilitating informed decision-making.

Project Manager

Social Services Administration, Vladivostok

September 2012 - April 2022

Led social initiatives and managed budgets, reporting, and stakeholder engagement across diverse organizational levels.
Designed and implemented social programs.
• Prepared statistical and analytical reports.
• Coordinated with a wide range of stakeholders to ensure project success.

Education:

Far Easten State Technical University

Faculty: Social Technologies

Specialisation: Public Relations

Graduation year: 2004

ScyPro

Specialisation: Data Analyst

Graduation year: 2023

Key skills:

Hard skills: Power BI, DAX, Excel, SQL, GoogleSheets, YandexMetrics, Google Analytics, end-to-end analytical platforms, CRM systems.
Soft skills: independence, fast learning, paying strong attention to details, stress-resistant, ability to find common language with different stockholders, flexibility

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