Digital Marketing Manager with 5+ years of experience in international digital agencies. Expert in launching and scaling ad campaigns across Meta, TikTok, Google Ads, LinkedIn, X (Twitter), Telegram Ads and Russian-targeted platforms including Yandex Direct, VK Ads. Proven track record of exceeding KPIs through strategic planning, in-depth analytics, and continuous optimization.
Work experience
Middle Performance Marketing Manager
Digital Agency
Digital Agency | 2023-present
– Managed and scaled ad campaigns on Meta, TikTok, LinkedIn, Telegram Ads, X Ads
– Developed go-to-market strategies for various industries
– Optimized campaigns to consistently exceed client KPIs
– Analyzed campaign performance and prepared detailed reports
Education:
SUM (State University of Management)
Faculty: Economics
Graduation year: 2020
Key skills:
– Digital Marketing Strategy
– Performance & Programmatic Advertising
– Paid Social (Meta, TikTok, LinkedIn, X, Telegram Ads)
– Paid Search (Yandex Direct, Google Ads)
– Analytics Tools (Google Analytics, GTM, Yandex Metrica)
– Media Planning & Budget Management
– Data Analysis & Performance Reporting
– A/B Testing & Optimization
– International & Russian Market Expertise