Peter the Great St.Petersburg Polytechnic University / Marketing / 2009
Key skills:
As a web and mobile marketing professional with over 10 years of experience in user acquisition and retention, I specialise in digital and multi-channel strategy and tactics, engagement, optimisation, analytics, and testing. My background in product management allows me to have a holistic view of marketing and product development. I have a proven track record of driving quality installs, improving campaign performance, and achieving internal and external KPIs. My skills include growth/performance marketing, UA, CRM, programmatic display, ad networks, UAC, paid search, Facebook, TikTok, mobile ads, SEO/SEM, affiliate marketing, marketing automation, advertising technologies, cross-marketing, team management, project management, resource management, and budgeting. I am ready to bring my expertise to the next challenge and help drive business growth.