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Sales Team Lead / Head of Sales Department

Batumi, Georgia
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Location:

Batumi, Georgia

Birthday date:

01/06/1992

Experience level:

Education level:

Bachelor

Languages:

Russian - native

English - C1

About

I am a sales and customer experience expert with over 10 years of experience in B2C and retail. I don’t just sell—I build strategies that drive revenue growth and strengthen customer loyalty. My expertise includes team development, KPI optimization, and business process improvement.

📌 Key achievements:
✅ Opened new stores from scratch, setting up sales and operational processes.
✅ Increased store turnover by 10–15% with revenues of $3–4M.
✅ As Head of Sales, boosted conversion rates from 9% to 27%.
✅ Implemented CRM solutions and sales strategies that increased customer retention.

I am looking for new opportunities where my expertise can bring maximum value to the business.

Work experience

L’OCCITANE Group
Store Manager
Moscow, Russia
– Led store operations, achivieng revenue targets, KPI targets and improving customer satisfaction.
– Managed team performance, conducting training and sales development programs.
– Monitored stock levels, visual merchandising, and compliance with brand standards.
Dec 2013 – Dec 2017

Geveya
Human Resources Specialist
Moscow, Russia
– Full-cycle recruitment: sourcing, interviewing, and onboarding new hires.
– Implemented HR strategies to improve employee engagement and retention.
– Developed internal HR processes, ensuring smooth communication across teams.
Jan 2018 – Apr 2019

Четыре Лапы (4 PAWS)
Store Manager
Krasnogorsk, Moscow, Russia
– Managed store operations, achieving sales and KPI targets, maintaining high customer service standards.
– Led a team, providing traning and motivation to enhance sales performance.
– Monitored stock levels, inventory management.
May 2019 – Oct 2020

LLC “COZY HOME”
Store Manager
Moscow, Russia
– Launched a new store from scratch, including recruitment and team management.
– Oversaw daily operations, ensuring achievement of sales goals and KPIs.
– Monitored inventory, optimized stock levels, and managed supplier relations.
– Conducted employee training and performance evaluations to boost productivity.
Oct 2020 – Apr 2021

SONLEEVE Head of Sales Department Moscow, Russia – Led the sales department, driving revenue growth and increasing convertion rates. – Developed and implemented sales strategies for online channels. – Trained and coached sales team, improving performance and product knowledge. – Optimized CRM processes, ensuring better customer engagement and retention. – Collaborated with marketing to launch targeted campaigns and promotional activities. Apr 2021 – Dec 2022

Education:

– Russian State Social University
– Faculty of Culturology
– Bachelor of Arts
– Graduation year is 2016

Key skills:

B2C Sales&Retail
Sales Strategy&Business Development
KPI Management&Analytics
Team Leadership&Training
CRM&Process Optimization